Why do 70% of industrial initiatives fail to meet their objectives? It's not because of technology or poor business models—it's because many companies overlook the most crucial element: their people. Focusing only on technology and processes without addressing the human aspect leads to resistance, low adoption, and inevitable failure. But it doesn’t have to be this way. Companies that effectively implement change management are 7 times more likely to achieve success. In this session, we’ll show you how to become one of them. We’ll guide you through a proven framework to overcome resistance, engage your team, and prepare your organizational culture to embrace technological shifts.