Megat Shamsul Ariff holds the position of General Manager of Sales & Marketing at Trisystems Engineering Sdn. Bhd., a leading provider of industrial automation solutions. In this role, he is responsible for developing and implementing sales and marketing strategies that integrate emerging technologies and solutions related to the Industrial Internet of Things (IIoT) and digitalization.
With over two decades of experience in the automation industry, Megat’s expertise encompasses turbomachinery control, system safeguarding, and predictive analytics. Throughout his career, he has held various responsibilities, including site commissioning, project delivery, sales, and business development.
Megat is an advocate for the adoption of advanced technologies such as sensors, software solutions, and digital platforms to enhance industrial processes. He emphasises the significance of smart maintenance programs, data science, machine learning algorithms, predictive analytics, and prescriptive diagnostics in maintaining competitiveness in the era of Industry 4.0.